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It is easy to own and operate websites. People can go to GoDaddy, Hostgator, or one of many other places that sell and offer web-hosting services. Alternatively, web owners can run their own servers. Obviously, hosting a website is important to the website owner, so they will want the website to prosper. Thankfully, there are numerous tips and tricks that the web admin and owner may want to know to make a popular and successful website.
Having a sitemap greatly increases traffic since visitors and search engine crawlers have an easy way to see the important parts of the website. A sitemap allows search engines to better find content, thus increasing the traffic to the website. Also, a sitemap can outline the important web-pages and forums for users to find. There are two types of sitemaps. XML sitemaps are used by the search engine crawlers. These XML sitemaps are XML files that list various information. An example of an XML sitemap can be found at http://dcjtech.info/sitemap.xml. XML sitemaps are easy to make for free. Web admins usually use a "sitemap generator" such as http://www.check-domains.com/sitemap/. Other online sitemap generators have limitations or cost money. Once an XML sitemap is made, get a Google account to use the "Google Webmaster Tools" and upload the sitemap. Also, get an account for "Bing Webmaster Tools" (http://www.bing.com/toolbox/webmaster) and also submit a sitemap. Visitors use an HTML sitemap which is manually created by the web admin/designer. An example, of an HTML sitemap can be seen at http://dcjtech.info/site-map/.
CSS optimization can greatly speed up a website. Many CSS files may be twenty kilobytes or more. These CSS files must be downloaded and parsed by the client. Also, large amounts of CSS code make finding problems and applying visual updates more difficult. The CSS can easily be compressed thanks to a free online CSS compressor (http://csscompressor.com/). Web designers/developers can then check for errors in the CSS using CSS Lint (http://csslint.net/).
NOTE: Another method for enhancing the website's performance is to use JPG images rather than PNG. JPG is much smaller than PNG even for the same image and resolution.
NOTE: Keep the website as simple as possible while still being useful and appealing. It is possible to make a great looking website and still be simple and fast.
It is important to reduce or stop spam because spammers can quickly clutter and ruin a website. Use a spam-blocker plugin if the website uses a common website or forum platform (like WordPress, bbPress, XenForo, etc.). Use captchas and require user registration for commenting and posting. "Stop Forum Spam" (http://www.stopforumspam.com/) is a great website for gaining the latest info on spamming trends.
Feeds (such as RSS and Atom) attract traffic since many people like to be notified of new content. Many website platforms support RSS, RDF, and/or Atom feeds. With feeds, people know when to come to the website to read the full content.
Announce new articles, posts, content, events, etc. on social media. Use the social media as a way to know the audience. Also, it allows the audience to express their thoughts about the website and provide feedback. The best way to get a larger audience and maintain the current followers is to keep them happy and liking the website.
There are many other tips that can be offered concerning website management, but many articles on the Internet already provide a variety of tips. With this article, I hope to have offered new and helpful tips.